Basic Rules For Effective Email Marketing
Author: Ronald Gibson
If you want an email campaign to succeed, you don`t want to offend
anyone when sending your messages. Turn off a consumer with your email
and you can be sure they`ll tune out your message. Don`t let that
happen to you
A message that earns respect has a better chance to make sales. That`s
why our topic for discussion is email etiquette.
Train yourself to always -- and I mean always -- stick to the rules
below when crafting your email messages.
RULE #1 - ALWAYS WRAP YOUR LINES AT 65 CHARACTERS OR LESS
Whenever you write an email, always format the lines so that they`re 65
characters, or less, across. To do this, you may need to do a "hard
return" by hitting "Ent...
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